Kontinentalist is an editorial outfit that uses maps and data to tell compelling stories. Our focus is Asia, and
our mission is to enhance the region’s voice in the global narrative. Thank you for being part of our community
at Kontinentalist (“we”,”us”). We are committed to protecting your personal
information and your right to privacy in accordance with Singapore’s Personal Data Protection Act (“PDPA”) and,
where applicable, the EU’s General Data Protection Regulation (GDPR).
When you visit us at https://kontinentalist.com (“website” or “websites”) and use our services, you
trust us with your personal information.
This policy sets out
the information we collect about you when you visit our website, use our products or services, or otherwise
interact with us;
how we use, share, store, and secure the information; and
how you may access and control the information.
1. What is your personal information?
In this policy, your “personal information” refers to any data, information, or combination of data and
information that is provided by you, to us, or through your use of any of our products or services, that
relates to an identifiable individual.
2. What information do we collect?
We only collect personal information that you voluntarily provide to us when expressing an interest in
obtaining information about us or our products and services, when using features on our website, or when you
The type of information collected depends on how you have interacted with us and our website. We collect the
following types of information that you disclose to us:
Name and Contact Data. We collect information that you provide when you register or sign up
for our products or services, namely, your name and email address.
Support Data. We collect information that you provide through support channels, for example
when you report a problem to us or interact with our support team, including any contact information,
documentation, or screenshots you may provide us with.
Preference Data. We collect communication, marketing, and other preferences that you set when
you set up your account or profile, or when you participate in a survey or a questionnaire that we send you.
We automatically collect certain information when you visit, use, or navigate our website. They are:
Technical Data. We collect information about your device or connection, for example your
browser type and version, time-zone setting, browser versions, operating system and website, and other
technology on the devices you use to access our products or services and information we collect through
Usage Data. We collect information about your use of or visit to our website, for example
your clickstream to, through, and from our website, pages you viewed, page response times, length of visits to
certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), or methods to browse
away from the page.
We may also receive information about you from other sources and third parties, including:
Our business partners and service providers based in Singapore and the United States of America who provide
technical, payment, and analytics services. We have categorised them below for you to easily understand the
purpose of this collection.
Functionality and Infrastructure Optimisation
Amazon Web Services
Invoice and Billing
Facebook Custom Audience
Social Media Sharing and Advertising
Facebook advertising and Facebook social plugins
Web and Mobile Analytics
We do not collect sensitive data or special category data about you. This includes details about your race,
ethnic origin, political, religious, or philosophical beliefs, trade union membership, genetics, biometrics,
health, or sexual orientation.
3. How do we use your information?
We use your personal information only for the purposes listed below:
To fulfill our services. To perform the contract we have entered into (or are about to
enter into) with you, including to operate our products or services, to provide customer support and
personalised features, and to protect the safety and security of our website;
To improve our business. To improve our products and services, such as research and
development, customer analysis or segmentation, and only insofar as it does not have any adverse effects on
the individual and it cannot reasonably be achieved without using personal information;
To protect our legal rights and interests. To use the information to the extent required
by law or to such an extent we reasonably believe is necessary to protect our legal interests. We need to
comply with legal or regulatory obligations.
To send you marketing and promotional communications. To send you direct marketing
materials or promotional communications. With your express permission, we may publish your information as part
of our testimonials or customer stories to promote our products or services.
To deliver targeted advertising to you. We may use your information to develop and
display content and advertising (and work with third parties who do so) tailored to your interests and/or
location and to measure its effectiveness.
4. Will your information be shared?
Sharing with our group. We share information with other companies in our parent group in
order to operate our website and to offer and improve our products and services. We will not share your
personal information with any company outside our group for marketing purpose, without your express, specific
consent to do so.
Sharing with third parties. We share information with third parties that help us
operate, provide, support, improve, and market our products and services, for example third-party service
providers who provide website and application development, data storage and backup, infrastructure, billing,
payment processing, customer support, business analytics, and other services.
Third-party service providers have access to your personal information only for the purpose of performing
their services and in compliance with applicable laws and regulations. We check that these third-party service
providers have policies in place to maintain confidentiality and security of all personal information that
they process on our behalf and to implement and maintain reasonable security measures to protect the
confidentiality, integrity, and availability of your personal information.
We take reasonable steps to confirm that all third-party service providers that we engage process personal
information in a manner that provides at least the same level of protection as is provided under this policy.
Where any third-party provider is unable to satisfy our requirements, we will require them to notify us
immediately and we will take reasonable steps to prevent or stop non-compliant processing. In the event that
the third-party provider does not comply with our required actions, we will terminate all services with them
immediately, and demand that they provide proof to show that all the data shared with them has been destroyed.
We may share personal information on an aggregated or de-identified basis with third parties for research and
analysis, profiling, and similar purposes to help us improve our products and services.
Using your own third-party software. If you use any third-party software in connection
with our products or services, for example any third-party software that our website integrates with, you
might give the third-party software provider access to your account and information. Policies and procedures
of third-party software providers are not controlled by us, and this policy does not cover how your
information is collected or used by third-party software providers. We encourage you to review the privacy
policies of third-party software providers before you use the third-party software.
Links to other websites. Our website may contain links to third-party websites over
which we have no control. If you follow a link to any of these websites or submit information to them, your
information will be governed by their policies. We encourage you to review the privacy policies of third-party
websites before you submit information to them.
Sharing for legal obligations. We may share your information with government and law
enforcement officials to comply with applicable laws or regulations, for example when we respond to claims,
legal processes, law enforcement, or national security requests.
Business transfers. If we are acquired by a third party as a result of a merger, acquisition,
or business transfer, your personal information may be disclosed and/or transferred to a third party in
connection with such transaction. We will notify you if such transaction takes place and inform you of any
choices you may have regarding your information.
5. How do we store and secure information?
We use data hosting and other cloud service providers whose data centres may not be in Singapore. We
have taken steps to satisfy ourselves that the service providers we use take reasonable steps to protect the
personal data that they hold to a standard that is acceptable to Singapore’s Privacy and Data Protection
We have also adopted the following measures to protect the security and integrity of your personal
Information is encrypted using TLS/SSL technology;
Access to your personal information is restricted to personnel or service providers on a strictly
need-to-know basis, who will only process your information on our instructions and who are subject to a duty
of confidentiality; and
Our information collection, storage, and processing practices are reviewed regularly.
We have put in place procedures to deal with any suspected privacy or data protection breach and will notify
you and any applicable regulator of a breach where we are legally required to do so.
While we implement safeguards designed to protect your information, please note that no transmission of
information on the Internet is completely secure. We cannot guarantee that your information, during
transmission through the Internet or while stored on our systems or processed by us, is absolutely safe and
We only retain personal information for so long as it is reasonably necessary to fulfil the purposes we
collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Your information will be stored securely and used for internal purposes only. It can be removed upon your
request, after which we will ensure that your information is deleted, or if this is not possible, it will be
anonymised so that you cannot be identified from the information. We periodically review the basis and
appropriateness of our data retention policy.
6. What are your rights?
You have the right to:
be informed of what we do with your personal information;
request a copy of personal information we hold about you;
require us to correct any inaccuracy or error in any personal information we hold about you;
request erasure of your personal information (note, however, that we may not always be able to comply with
your request of erasure for record keeping purposes, to complete transactions, or to comply with our legal
object to or restrict the processing by us of your personal information (including for marketing purposes);
request to receive some of your personal information in a structured, commonly used, and machine readable
format, and request that we transfer such information to another party;
withdraw your consent at any time where we are relying on consent to process your personal information
(although this will not affect the lawfulness of any processing carried out before you withdraw your
consent). (Note also that the withdrawal of your consent may affect the services that you receive from us.)
You may opt out of receiving marketing materials from us by using the unsubscribe link in our
communications, or by contacting us. Please note, however, that even if you opt out from receiving marketing
materials from us, you will continue to receive notifications or information from us that are necessary for
the use of our products or services.
As a security measure, we may need specific information from you to help us confirm your identity when
processing your privacy requests or when you exercise your rights.
We will respond to your request as soon as reasonably possible. Should we not be able to respond to your
request within thirty (30) calendar days after receiving your request, we will inform you in writing within
thirty (30) days of the time by which we will be able to respond to your request. Note that for withdrawal of
consent and erasure of data, we will generally process your request within 10 days, and if that is not
possible within 30 days.
Do note that we may not be obliged to comply with your requests under certain conditions as prescribed by the
applicable law. In such an event, we will notify you accordingly of the basis for not acceding to your
Please note that withdrawing consent does not affect our right to continue to collect, use and disclose
personal data where such collection, use and disclosure without consent is permitted or required under
7. Do we collect information from individuals under the age of 16?
Our products and services are not directed to individuals under the age of 16. We do not knowingly collect
personal information from individuals under 16. If we become aware that an individual under 16 has provided us
with personal information, we will take steps to delete such information. Please contact us if you believe
that we have mistakenly or unintentionally collected information from an individual under the age of 16.
Cookies are small text files that are placed on your device by a web server when you access our website. We
our products and services.
We use both persistent cookies and session cookies. A persistent cookie stays in your browser and will be read
by us when you return to our website or a partner site that uses our services. Session cookies only last for
as long as the session lasts (usually the current visit to a website or a browser session).
We use the following types of cookies:
Strictly necessary cookies. These are cookies that are required for the operation of our
site. They include, for example, cookies that enable you to log in to secure areas of our website.
Analytical/performance cookies. These allow us to recognise and count the number of
visitors and to see how visitors move around our Site when they are using it. This helps us to improve the way
our site works, for example, by ensuring that users can easily find what they are looking for.
Targeting cookies. These cookies record your visit to our site, the pages you have
visited, and the links you have followed.
Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your
browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could
affect certain features or services of our website.
9. Changes to this policy
We may amend this policy from time to time. The updated version will be indicated with a “Last updated” date
on our website. This updated policy will be available on our website and effective as soon as it is
accessible. By continuing to use our website after the changes come into effect, you agree to be bound by the
prominently posting a notice of these changes on our website, or by sending you a notification. We encourage
Please contact us in the first instance if you have any questions or concerns. If you have unresolved
concerns, you have the right to file a complaint with a data protection authority in the country where you
live or work, or where you feel your rights have been infringed.